Table of Content

    15 November 2009, Volume 30 Issue 6
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    Philosophy
    On the Attitude,Truth,and Principles of Epidemic-disease Ethics
    TANG Dai-Xing
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  1-6. 
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    The epidemic-disease ethics might guide the mankind to march toward the future.To accomplish this task fully,it should care about the future interest,and concern about the present actions.It should help the society to take liberty as the supreme legislation principle,the supreme value of life as the value guidance,and whole humanity,universal equality,and comprehensive fairness as the practical principle.With this ethics,we can carry out the prevention & treatment of epidemic diseases,the re-construction of eco-environment and homeland,and foster the mutual-growth and inter-growth of man,life,earth,and the universe.
    On Several Basic Conclusions of Humboldt’s Linguistic Philosophy
    ZHUANG Guo-Xiong, XU Xiao-Wei
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  7-11. 
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    Linguistic philosophy is one of the most important fields in contemporary western philosophy.Various linguistic schools are examining language in a more detailed way now.To deeply understand linguistic philosophy,some important issues on its origin inevitably deserve consideration.This paper discusses several basic conclusions of Humboldt’s linguistic thought,trying to help us better understand the tradition,development,and the core of western linguistic philosophy.
    On the Two Perceptions of Brain and the Mind-body Relationship
    WEI Zhi
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  12-18. 
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    This paper first analyzes the definitions and characteristics of introversive perception and extroversive perception,then demonstrates that brain possesses the capability of perception and is the subject of perception.From that arrives a viewpoint that mental phenomena are the content of introversive perception of brain.By analyzing intentionality,a conclusion is drawn that objective things are the intentional objects of extroversive perception of brain,which,as a superior visual angle to look upon the mind-body relationship,can solve relevant difficult theoretical problems.
    Theory and Practice of Minor's Moral Cultivation in Contemporary Western Countries
    ZHOU Bin, CHEN Yan-Bin
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  19-23. 
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    More attentions are paid to moral cognitive capacity,moral value education,and moral practical ability in minor's moral cultivation in the contemporary western countries.Two new changes have appeared in the principle of moral education:the opposition to instill into students and the avocation to esteem minor’s subjectivity,regarding students as the centre of education.Moral educationalists have innovated series of fruitful methods in moral cultivation,such as moral judgment method,value clarification method,social learning method and story inspiration method.Recessive moral education is emphasized and importance is given to cultivating good moral behavior by means of actual social action and the care education.More cultivation ways,such as volunteers’ service,are being explored.
    Ethnology
    On the Trait of the Traditional Ethic Culture of the Miao Nationality
    ZHENG Ying-Jie
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  24-30. 
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    The Miao nationality is an ethnic minority with a long history and deep culture,whose traditional ethic culture is seen in mass participation in adjusting benefits,spontaneity in following custom,identity in seeking justice,and heteronomy in judging good and evil.The development of the Miao nationality must undergo a transformation from traditional culture to modern culture.
    On the Ideas of Good and Evil of Tujia Nationality:from the Ethic Viewpoint in Tujia Epic“Baishouge”
    HU Bing-Zhang
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  31-33. 
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    It is hold in Tujia epic “Baishouge” that the nature of morality can not be simply classified as good or evil.Human nature is a changing course——from good to evil or from evil to good,or sometimes good and sometimes evil.The change between the two is in accordance with the change of environment.
    History
    Humanity:the Joint Interest of Historical Materialism and History
    ZHAO Li-Kun
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  34-41. 
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    This paper discusses the cultural basis existing in Marx’s historical materialism and history,illustrating that there is a shared interest in humans in the historical materialism and history.Historical materialism has a revolution in its philosophical understanding,changing from ideological philosophy to practical philosophy or cultural philosophy.It puts human beings in a world of feelings and starting from that point of view,it further shows the existing significance and value of human beings.History,however,belongs in its essence to the world of meanings and cultures.Both have realized the importance of human beings,getting rid of the so-called scientific natural view of human beings.It is this realistic concern and the cultural understanding of human beings that connect historical materialism and history.
    On the Moral Value of Historical Significance
    PENG Jie-Zhong
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  42-46. 
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    Discussions of historical philosophy on historical significance has undergone three stages of rediscovery,critical reflection and rational reconstruction.Though ideologists may differ in their ideas of historical significance,they all showed great moral concern to human history and destiny due to human nature.This is the reflection of self-transcendence and self-perfection of human beings,and the most direct reason is that moral value judgment is inevitable in historical research.
    Law
    On the Conflict,Conformity and Trial Result of the Structural Form of Guilty Intent
    ZHU Jun-Qiang, GONG Bo
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  47-51. 
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    Guilty intent can be classified as types and structural forms as well.The three structural forms of psychological fact,legal norm and judicial presumption conflict legally or illegally,influencing the trial result in some extent and further influencing legal justice.Admitting the inevitability and controllability of the conflicts,we should rationally treat them and try to keep balance between social value and human right when conforming these three forms,and fully realize the justice of trial result.
    A Literature Review on China’s New Rural Co-operative Medical System
    CHENG Zhi-Gang, LUO Xiao-Qing
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  52-57. 
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    New rural co-operative medical system is an important part in rural social security system,and it is significant to foster rural social and economic development in our country.Recently,great achievements have been made in the research of system-design and implement measures,and problems have also been found as well.However,further study is still needed in the aspects of mode,non-economic factors restraining the development,performance evaluation and dynamic comparison.
    On the Risks Influencing the Stability of Patent Right of Appearance-design and the Countermeasures
    WANG Xiao-Xian
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  58-60. 
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    Upgrading authorization standard of patent right of appearance-design is one of the high points in the third revision of Patent Law in our country.The appearance-design should not collide with the existing prior right in applying patent right.The doctrine of automatic protection and the principle of voluntary registration will bring risks for the stability of patent right of appearance-design,therefore it is significant to explore measures to strengthen the stability of patent right of appearance-design and promote the protection.
    An Internet-based Observational Study on the Ways of Combating Corruption and Building a Clean Government
    PENG Tie-Xiang
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  61-64. 
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    Now more and more citizens tend to use Internet to exercise supervision and unearth corruption.Through a careful study,online anti-corruption can be summarized as the following four ways:comments,suggestions,exposures and human-powered searches.Anti-corruption through human-powered search has to be standardized.Anti-corruption is a necessity of historical development.Therefore,the organ of state power must go along with the historical tide.
    Goodness of Power:the Value Pursuit of Executive Accountability
    WU Hong-Xing
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  65-68. 
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    The goodness of power is the nature of executive power.Executive accountability is a supervision and rectification system,whose core value is to realize the goodness of power.On the one hand,it prevents power from becoming evil by rectifying improper execution of power;on the other hand it highlights the value of goodness by supervising power.
    Literature
    Theme Selection and the Difference in Literature Expression——Comparisons of Three Xiuxi Poetry
    LUO Hui-Jin, ZHOU Cai-Yun
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  69-73. 
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    On march 3,1913,three Xiuxi poetry happened to appear in Beijing and Shanghai.Though similar in certain aspects,their themes and literature expressions were different.The reason for the differences is that the composers held different understandings on the nature and function of literature,and they chose different ways to express different themes.
    On Beidao’s Poems and Memory Poetics
    LIU Chang-Hua
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  74-78. 
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    Memory is one of the resources for poems and poetics,and memory image frequently appears in Bei Dao’s poems.In the earlier stage of his creation,Bei Dao’s “memory”,carrying a sense of history,is mainly mixed with hardship,vicissitudes,and future expectation;and in his later poems,which are full of cultural reflection,he presents a strong homesickness,a sentimental attachment to native language and local culture as well as a deep concern for individual circumstances.The autonomy and individuality in Bei Dao’s memory poetics has not only enriched aesthetics in his poems,but also raised a significant topic in the ideological history and shown self-consciousness in poetic construction,enlightening present Chinese composition.
    On the Ideological Characteristics of Eagleton Literary Theory
    ZHANG Hui
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  79-82. 
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    Ideology is the core of Eagleton cultural and political criticism.As an outstanding scholar on contemporary Western Marxism,Eagleton applied the theory to the study on literature,and proposed that literature is the production of ideology.Through the criticism of literary fiction,self-referential nature and the value judgments,the ideological characteristics of Eagleton literary theory is highlighted.
    On the Position of Aesthetics in Levinas’ Alterity Ethics
    PENG Yong
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  83-86. 
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    Levinas was dedicated to the Other,and he thought that the alterity of Other was absolute.This ethical project certainly had influence on his account of aesthetics.The controversy over the Beauty and the Good had lasted for a long time,and Levinas,who took ethical metaphysics as the First Philosophy,responded the controversy with his account of aesthetics.Aesthetics should have a fundamental position in Levinas’ ethics.
    Economics
    An Exploration into the Cooperation of Product,Teaching and Research in Universities of Ethnic Minority Areas to Serve Local Economic Construction
    WANG Zhao-Feng, DUAN Jin
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  87-90. 
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    The cooperation between product,teaching and research is an effective way for universities of ethnic minority areas to realize rapid development.By exploring the cooperation between them,this paper puts forward some suggestions including changing concept,perfecting environment,improving cooperative mechanism,and strengthening government function,etc.so as to serve local economic construction.
    A Literature Review and Comments on Ecological Modernization Theory
    CHEN Yu
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  91-95. 
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    This paper reviews and comments ecological modernization theory from the four aspects of background,connotation,development stage and research content,and analyzes the future research direction and application of the theory in China.
    An Experiential Learning Model of Consumer in Experience Economy Time
    ZHANG Hai-Ying, CHANG Xiao-Ping
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  96-98. 
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    In experience economy time,consumer’s primary learning approach is experiential learning.Through defining consumer and consumer learning in experience time,this paper constructs a model of consumer experiential learning and discusses the marketing inspiration of the model.
    On the Development of Industry Clusters of Tourist Commodities in Zhangjiajie
    LI Zong-Li
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  99-102. 
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    The development of industry clusters of tourist commodities in Zhangjiajie still face some problems in spite of an elementary dimension.A series of measures concerning market,local advantage,and government support should be taken to foster its development.
    Art
    On the Relationship between Music and Morality under Philosophical  Dimension
    WANG Yue-Hui, ZI Li-Ping
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  103-107. 
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    From the history of art ideology it can be seen that music has either positive or negative effect on morality.The philosophy on the relationship between art and morality includes radical morality theory,radical self-discipline theory,mild self-discipline theory,and mild morality theory;the philosophy on the relationship between music and morality includes referential theory,formalism,and absolute expression theory.A conclusion is drawn that the positive effect of music to morality is conditional.
    On the Artistic Manifestation of Tujia Brocade Patterns in Costume Design
    SONG Yan-Hui
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  108-110. 
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    This paper analyzes the structure,themes,and colors of Tujia brocade patterns,maintaining that an artistic effect could be achieved in modern costume design by borrowing the unique features in traditional Tujia brocade patterns.
    On the Causes for the Emergence of Revolutionary Ballads in the Western Hunan-Hubei Soviet Area
    YAO Li-ping
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  111-113. 
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    As a cultural phenomenon,the emergence of revolutionary ballads in the Western Hunan-Hubei Soviet Area has a deep and special background.It is closely connected with the spreading of Marxism and with the revolutionary development led by communist pioneers in the area.
    Investigation and Analysis on  Music Education in Primary and Middle  Schools in the Multinational Areas of the Western Hunan Province
    ZHOU Hui, HOU Jie
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  114-116. 
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    By field survey,observation,interview and questionnaire,this paper investigates the status of music education in primary and middle schools in the multinational areas of western Hunan province.The investigation shows that there are many problems in music education in these areas,which are presented in course understanding,curse curriculum,and adoption of teaching materials.Proper measures should be taken so as to solve these problems.
    Linguistics
    A Further Exploration into the Division of Miao Patois in Qiandong Dialect
    WU Zheng-Biao
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  117-121. 
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    The division of dialect,sub-dialect and patois has not been accurately determined in the investigation of Miao language since the mid of 1950s,and the division of patois in each dialect has not reached an agreement yet.By investigating and comparing phonetic features of each Miao patios in Qiandong dialect,it is found that Miao dialect in Qiandong could be divided into seven patois.Theoretical basis from the perspective of descriptive linguistics are provided for the division.The differences between initial consonant and simple or compound vowel in these patois show that they are of same origin,and the phonetic deviation indicates the development of patois in different areas.
    On the Translation of Chinese Media Neologisms:from the Perspective of Skopos Theory
    MO Yun-Guo
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  122-125. 
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    Based on the functional translation theories by Vermeer,this thesis probes into the applications of skopos theory in the translation of Chinese media neologisms,maintaining that attention should be paid to the features of journalistic English,and that translators should make the translation more readable and readily understandable besides accurate rendition of meaning.The strategy in translating media neologisms includes literal translation,free translation,addition,interpretative translation,back-translation and annotation.These strategies are effective in the translation of media neologisms and they are helpful to the translators.
    Controversy over the Modern Chinese Grammar “Preposition + X + Direction Word”
    ZHOU Qiu-Ju, YANG Zai-Biao
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  126-128. 
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    The format “Preposition+X+direction words” is a controversial issue in the research field of modern Chinese grammar.As to the nature of format,we think that the direction word is not used independently,but a word holding the sense of,direction word,half –bearing,and non-direction.It develops from direction word into non-direction word along the Chinese grammar way.The format is construction of preposition-object.Through the key comments on Looming Research on Modern Chinese Direction Word by Fan Haiyan,it is thought that the looming research about direction word in the format has not been settled and it needs to be explored further.
    On the Evolution of English Phonetics and Spelling in Network Communication
    GE Yang-Xiao-Jia
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  129-131. 
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    This paper reviews the evolution of English phonetics and spelling in English history,discusses the homophonic words which are different from the traditional English language in Network Communication,and finds that English phonetics is trying to consistent to the spelling in network communication.
    Cultural Studies
    On the Development of Cultural Industry in Suihua City
    WANG Dong, YANG Wei
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  132-136. 
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    Suihua is fundamentally capable of developing cultural industry as its new economic growth point and future pillar industry.However,it also faces such problems as inadequate propaganda,weak sense of innovation,lack of professional talents,and presently small-scaled organizations,and so on.This paper analyzes these problems and puts forward countermeasures to solve them.
    Information and Archives
    On the Users’ Basic Protection in Public Libraries of the Less-developed Areas
    ZHAO Qi-Zhao
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  137-139. 
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    This paper,by analyzing the status and problems in public libraries of the less-developed areas,tries to seek ways to protect the users’ basic needs.
    Investigation and Analysis of the Application of RFID Technology in Libraries——Case from ChengYi College Library of Jimei University
    LIU Bai-Qiu
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  140-142. 
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    An investigation of library users and library staff was made to find the effect and problems in the application of RFID technology in library.Comments were collected and suggestions made,aiming to provide a useful reference for improving the application of RFID technology in libraries.
    Editing
    On the Dimensional Thinking of Chief Editors of College Newspapers
    ZHANG Jing-Long
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  143-145. 
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     The editing thought of chief editors of college newspapers should be different from that of local newspapers due to the peculiarity of college newspaper.The chief editors of local newspapers mainly consider management and journalism;however,the chief editors of college newspapers should think dimensionally,focusing on journalism,education,culture,and so on.Only by giving full play to the dimensional thinking can the multiple functions of college newspapers be achieved to make up for their deficiency.
    From Pursuit to Coincidence:On the Transformation and Return of Editorship Morality
    YI Bi-Wu
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  146-148. 
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     This paper gives new points to the definition to editorship morality and classifies it into two types.Editorship morality has undergone a transformation from pursuit type to coincidence type in the past thirty years;however,the cultural prosperity and development is calling a return from coincidence type to pursuit type in the new era.
    On Innovation and Edition Subject
    SHI Shi-Ping
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  149-152. 
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    Innovation should be carried out throughout the whole process of edition,with subject choosing and programming being the most innovative step.Theoretical innovation and academic norm should be taken into consideration in selecting authors.Edition is editor’s spiritual work to check author’s contribution,and it is characterized by strong subjectivity and innovation.
    Education
    On the Management of Colleges and Universities in High Debt
    WANG Xian-Shu
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  153-156. 
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    Starting from the present status of high debt of colleges and universities in our country,this paper analyzes the negative effect caused by this,and suggests countermeasures on the parts of governments and colleges and universities.
    A Research Literature Review on Teaching Management System in Colleges and Universities in China
    LI Zhen, ZHANG Chang-Hai
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  157-161. 
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     Literature analysis shows that the recent research on education management system in colleges and universities in our country may be divided into two types:the theoretical research type and the practical type,focusing on the importance of teaching management,the teaching management system of colleges and departments,evaluation of teaching management,and the construction of new teaching management system.The research results show the achievements so far,and reveal the existing problems on the other hand.
    On the Management of Colleges and Universities in High Debt
    CAI Xin-Ping
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  162-165. 
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    Starting from the present status of high debt of colleges and universities in our country,this paper analyzes the negative effect caused by this,and suggests countermeasures on the parts of governments and colleges and universities.
    On the Teaching Method of Non-leader Group Discussion in Colleges and Universities
    LUO Bin
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  166-169. 
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    The teaching method of non-leader group discussion is being complemented,improved,and explored in higher education of our country.Importance should be given to this teaching method so as to foster students’ comprehensive quality and promote their employment
    On the Confucian Ideology of Scholarly Pursuit
    PEI Ding-Ding
    Journal of Jishou University（Social Sciences）, 2009, 30(6):  170-174. 
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    Scholarly pursuit is an important part of Confucian ideology,the great Chinese philosopher in the Pre-Qin Period.Taking Analects of Confucius for case analysis,this paper analyzes Confucian ideology on scholarly pursuit in the aspects of study content,method,attitude,purpose and significance,trying to understand it in an all-rounded way.
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