Journal of Jishou University(Social Sciences Edition)

On the Essence of the Popularization of Marxism in Contemporary China

LV Xue-Fang

Journal of Jishou University（Social Sciences）, 2011, 32(6): 1-5.

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The essence of the popularization of Marxism in contemporary China is one of the core problems that are subjects of an integrated study on the popularization of Marxism.It shouldn’t be ignored and missed out.The essence covers four dimensions:in terms of scientific features,the popularization of Marxism equals the popularization of the system of scientific theories;in terms of periodicity,the popularization of Marxism brings out the function of ideology;in terms of the political appeal,the popularization of Marxism is the recognition of Socialist common ideal with Chinese characteristics;in terms of the value,it can lift the human quality to a higher level.

The Fundamental Content and Its Cultural Connotation of the Popularization of Marxism

CUI Yue

Journal of Jishou University（Social Sciences）, 2011, 32(6): 6-9.

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Popularization of Marxism from the cultural perspective is in essence a process by which Marxism,as an advanced culture,integrates with the practice of Chinese revolution,construction and reform and with prominent Chinese traditional culture,thus a Sinicization Theory of Marxism is established,understood,accepted and believed.In China today,political identity construction of popularization of Marxism should be based on cultural identity construction so as to speed up the popularization of Marxism.Culturally,popularization of Marxism is a process by which Marxism merges into Chinese national culture and becomes elevated,integrated and innovated.

Marxism Analysis of Jacques Derrida’s Deconstructivism

CHEN Jun-Tu

Journal of Jishou University（Social Sciences）, 2011, 32(6): 10-14.

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Since the 60s and 70s of 20th century,especially after the disintegration of the Soviet Union,the fate of Marxism has always been a core issue among the Marxism scholars home and aboard.FU-Shan argues that the struggle between liberalism and communism in ideological realm has come to an end.Therefore,Jacques Derrida argues that,as the issue accompanying with the capitalism,the spirit of Marxism will live forever both from its development and function,despite of its structural contradiction in itself.Though Jacques Derrida’s comments are biased,during the development of Marxism,Marxism shall face these criticisms and show its truth against the non-Marxism.

Investigating Distributive Justice from the View of Economic Philosophy

MAO Le-Tang, ZHANG Jian

Journal of Jishou University（Social Sciences）, 2011, 32(6): 15-20.

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Distributive injustice prevails over the modern society and brings unhealthy influence to the society.The appeal for the appearance of distributive justice is inevitable.From the perspective of economical philosophy,distributive justice is based on the adherence to the value of human existence and dignity of life,spontaneously standing firm on physical economic basis.It scrutinizes the economic justice of the distribution of social economic wealth and examines the value and purpose.Distributive justice is possible today because bad influence resulting from distributive injustice provides the momentum for the appearance of distributive justice;the ontological attributes that exist in natural life and super-natural life provide humanity grounds for distributive justice;the ever growing wealth accumulation in modern society provides tangible material basis for distributive justice.In today’s China,practice distributes just value.It follows three basic principles:equal need for basic economy;distribution according to performances;favorable for the least beneficiary.

A Study on Marxist Concept of Social Time

HUANG Zhi-Jun

Journal of Jishou University（Social Sciences）, 2011, 32(6): 21-26.

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The transition from natural time to social time signals the change of the vision of research on Marxist Concept of Time,and facilitates the research on social time from the perspective of historical materialism as well.From the perceptual to the rational,it expresses the process of recognizing the social time by Marx;from labor to leisure,it reveals the thread and thought of studying the structure of Social Time;and from the inevitable to the free,it reveals the value orientation of Marxist Concept of Social Time.From the practice perspective and based on texts,this paper tries to elaborate on the well-knit structure,recognition and Value Orientation of Marxist concept of social time.

The “Core” and “Mass” Problems in the Socialist Core Value Construction

PU Wen-Sheng, LIU Ying-Jia

Journal of Jishou University（Social Sciences）, 2011, 32(6): 27-31.

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The constructing of the socialist core value system is being carried out under the special realistic background:namely the constant differentiation of interest among social groups,the diversification of value demand or even vulgarization of it.When the people have already been tired with or abandoned the authoritarianism,formalism and nihilism,the forced infusion or the abstract education in the ideology is of no significance.Only the education that cares for the needs of the general public and their aspiration can eliminate social corruption and the polarization between the rich and the poor.The socialist core value construction can be accomplished through the combination of a harmonious society construction based on humanity,and civil society (with law and democracy idea) together.

On Cosmopolitism before and after the May Fourth Movement

ZHENG Da-Hua, MA Ying

Journal of Jishou University（Social Sciences）, 2011, 32(6): 32-40.

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Influenced by the First World War,cosmopolitism,originated in the western countries,began to enter China in the early 20th century and gradually became a dominant ideological trend before and after the May Fourth Movement.Early communists,represented by Chen Duxiu,and some Kuomintang members,represented by Sun Yat￣sen,together with the intellectual groups represented by Liao Qichao,all showed an ideological trend of cosmopolitism more or less.Though their political views were different to some extent in terms of nationalism and patriotic consciousness,their deep concerns to the nation were noticeable under cosmopolitism.

Development of Western Hunan and Its Historical Change during the “Tugaiguiliu” Period

LONG Xian-Qiong

Journal of Jishou University（Social Sciences）, 2011, 32(6): 41-45.

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Western Hunan has been developed for a long time in history.Tusi period initiated a new stage for the development of this area,and caused a historical unbalance as well.During the “Tugaiguiliu” period,the area originally ruled by Tusi fastened its development,and with the implementation of “Tuntiankaijiang” policy,the area of Miao nationality has moved into a new development stage,during which much progress has been achieved in politics,economy,culture and social life in Western Hunan,and caused significant historical changes in this area.

ZHANG Tai-yan’s Custom Views from the Cultural Nationalism Theory—— A Case Study of Dinglishu and Lilongshalun

JI Ai-Min, YI Ming

Journal of Jishou University（Social Sciences）, 2011, 32(6): 46-50.

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During the dramatic change of the Chinese society,Zhang Tai-yan re-evaluated the Chinese custom views from their “uses” and “originality”,and Zhang argues that the traditional custom views can make a distinguish between the traditional Chinese people and other minorities,and differentiate the civilized people and the barbarian.This has become one of his theoretical basis for his “excluding Manchu”.Based on the actual cultural practice during the specific historical period,through the clear expression of his custom views,Zhang tried to reconstruct the shared Chinese cultural psychology,which reflects his cultural basis of nationalism and political goals.

On the Military System of Yongshun Tusi Indigenous Soldiers in Ming Dynasty

ZHANG Kai, YOU Jun

Journal of Jishou University（Social Sciences）, 2011, 32(6): 51-56.

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The military system of Yongshun Tusi indigenous soldiers was an integral component in Ming Dynasty’s Tusi system.The military construction，troop array，defense facilities，armaments and the military administration nearly brought Tujia ethnic culture to maturity and enabled the soldiers to be ready fight all the time.Meanwhile,the study on this military system of indigenous soldiers can help to enhance the understanding of Tusi system’s essence.

An Exploration into the Evaluation Index System for Building a Harmonious Society in the Ethnic Wuling Mountainous Area

XIAO Ying-Sheng

Journal of Jishou University（Social Sciences）, 2011, 32(6): 57-61.

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Identical standard and requirement are needed in building a harmonious socialist society.However,due weight should be given considering regional difference.The ethnic Wuling mountainous area has its advantage and disadvantage in building a harmonious society.This paper,based on the unique features of the Wuling Mountainous area in ethnic history,ethnic culture,ethnic relationship and the status of social and economic development,explores the evaluation index system for building a harmonious society in terms of principle,content and application,hoping to guide the practice in this area.

Social Functions of Folk Beliefs of Dong Nationality

SHE Xiao-Yun

Journal of Jishou University（Social Sciences）, 2011, 32(6): 62-66.

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The folk beliefs of Dong nationality play an important role in keeping social order,protecting orderly operation of social system,adjusting the psychological balance,strengthening cultural heritage,and promoting the exchanges among the Dong nationality.It is one of the traditional resources for the construction of harmonious Dong area,and the governments at various levels in the Dong area shall carry out guidance and reasonable intervention so as to make full use of its constructive function and avoid its weakness.

A Study of the Influence of Business Practice of JiangXi Immigration on the Early Folk Economy and Civilization

LONG Shi-Ping, WANG Jia-Rong

Journal of Jishou University（Social Sciences）, 2011, 32(6): 67-70.

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Fenghuang,an ancient town began to fulfill the transition from a single military city to business city by taking opportunities of developing bazaar’s trade and the Jiangxi immigration’s positive participation.This good opportunity is basically presented by the new management concepts and actualized the transformation from the traditional rural society to the commercialized one.It first impacted on the transformation of commodity culture and gradually extended to various sectors,thus laying the foundation for the county to develop its own basic model of national economy and special national environment.

On the Major Problems and Concerning Solving Strategies of Agricultural Scientific and Technological Development in Rural Regions of Wuling Mountainous Area——A Case Study in Guzhang County of Xiangxi Prefecture

GAO Wen-Hua

Journal of Jishou University（Social Sciences）, 2011, 32(6): 71-75.

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Agricultural scientific and technological development is related to the improvement of living and production development for farmers and increase in the yields of Wulin mountain region.Taking Guzhang county in Xiangxi prefecture as an example,this paper analyzed several constraint factors like the weak natural conditions,little agro scientific and technological content,low quality of farmers,scarce concerning investment and resources etc,and posed several solving strategies as follows:enhancing the administrative and legal management of agro scientific and technological development,building scientific service system and life-learning education system for farmers,expanding the demonstration work,developing the rural cooperatives,strengthening the talents in this regard,diversifying the income source and developing graft and hybrid between agro and non-agro science and technologies.

On the Novelist from the “Books of Han”

XIA De-Kao

Journal of Jishou University（Social Sciences）, 2011, 32(6): 76-82.

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The “Books of Han” encompasses the novels from Pre-Qin period and Han dynasty.The novels from Pre-Qin period were the new development and formality of the literature within that period,as a special register.The two types of novel reflect the two ways for the novel to precede and transform within that period,symbolizing the changes of mystery and supernatural novels.Novel from that book have two layers of meanings.One is from register perspective.Another is with modernized meanings.The combined features of the novels inside not only hide the true characteristics of the novels from Pre-Qin period but also blurred the real origin of modern novel.In addition,novels from the “Books of Han”,despite its origin from the novels from Pre-Qin period,mainly focus on the civil discussion during that time,which signified the differences between the two kinds of novels.

The “Blindness” in Bakhtin’s Dialogism——A Paul de Manian Reading

YUE Guo-Fa

Journal of Jishou University（Social Sciences）, 2011, 32(6): 83-86.

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Dialogue is the core concept within Bakhtin’s theoretical system,with a representation of his thoughts on epistemology,existence and theory of value.However,the well-known American de-constructionist Paul de Man,taking rhetoricity of language as the basic standpoint,sees dialogue as its “corn-stone” deconstructing the system.Firstly,dialogue as the theoretical term becomes the unconscious response to Bakhtin’s life,effecting influence upon its application into artistic writing and resulting in a kind of blindness in reading process;secondly,dialogue as way of study,neglecting the relationships between fiction and reality and denying the tropical nature of language,causes the indeterminacy between the descriptive discourse of poetics and the normative discourse of hermeneutics in reading process.

“Scarlet Letter” in the Mind——On Humanity from Liu Qingbang’s Cruel Novels

WANG Yan, LI Ming-Jun

Journal of Jishou University（Social Sciences）, 2011, 32(6): 87-91.

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Since the 90s of the last century,the images of beautiful and bad women became prominent in literature,which caused a lot of imaginations.Some typical novel texts describing raping and seduce have been taken as the study objects.The footing points of these novels are not the peeping based on dark psychology but the handling of the matters after the scandals,lookers-on and the shortcomings of nationality together have become the accomplice for the murderer of women.In fact,multi-faceted humanities are hidden behind the ordinary life,and what Mr.Liu is striving for is to “face the reality behind life”,and express the doubt and make a inquiry,respect and pity for the grass-roots people.

The Empirical Analysis of the Relationship between Industry Structure and Environmental Pollution——Based on the Data for the Year 1995￣2009

WANG Qing, ZHAO Jing-Lan, BAO Yan-Long

Journal of Jishou University（Social Sciences）, 2011, 32(6): 92-97.

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First,Granger’s causality test method has been taken to analyze the relationship between the industrial output in national economy and their pollution emissions respectively.Secondly,the regression method has been carried out to analyze the impact of the change between the shares of the three major industries on the pollution of the environment.Thus the effort of pollution controlling in each area with different industrial internal structure can be calculated.Studies show that:there is long-term stable cooperative effect between the pollution of the environment and the industrial output value,and the proportion of three major industries influence the pollution of the environment,and the industrial pollution is the biggest factor.The total amount of pollution can not directly evaluate the pollution control efforts in a region.

Financial Risk Measurement of Insurance Companies Based on Catastrophe Theory

DENG Qing-Biao, ZHENG Tao

Journal of Jishou University（Social Sciences）, 2011, 32(6): 98-105.

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The operation process of insurance company is affected by a variety of uncertain internal and external factors.The changes in these factors,especially unexpected ones,will lead to the financial risk in the property insurance company.There are two types of change in the insurance company’s financial risk,including gradual change and catastrophic change,which is jumping and discontinuous.This paper first introduces the catastrophe theory,and then creates the property insurance companies’ financial risk measurement model based on that theory.Finally,this paper measures the financial risk of the 22 sample property insurance companies in 2009 by using the catastrophe progression method,in accordance with the insurance companies’ different selected financial index systems based on the extension method.

The Dynamic Game Model of the Decisions of Non-Profitable Government Investment Project during its Concession Period

WANG Yan, TANG Wen-Bin, ZHONG Shan-Shan

Journal of Jishou University（Social Sciences）, 2011, 32(6): 106-108.

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The non-profitable government investment projects can effectively invite diversified investors by introducing franchise and solve many questions such as the shortage of funds,the vacancy of the main investors,and the invalidation of the incentive mechanism.Through constructing a dynamic game model between government and the project company during the construction and operation of a non-profitable government investment project,the paper will analyze the mutual influence among concession period,construction cost,compensation and other factors,thus determining the concession period scheme and the construction cost and compensation.Numerical analysis results show that the compensation of non-profitable government investment project has certain incentives to the project company.

Network Democracy and the Logic of Public Administration System Change

ZHANG Deng-Qiao

Journal of Jishou University（Social Sciences）, 2011, 32(6): 109-113.

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Network democracy is not the third kind of democracy independent of direct democracy and indirect democracy,but the enrichment and development for the contemporary democratic system based on direct democracy.Network democracy has become a political phenomenon that cannot be ignored,and we cannot exaggerate the network of democracy on the one hand,and must face the function and role of network democratic on the other hand.The network democracy is the fundamental subversion of traditional hierarchical democracy.Network democracy is the outcome of the reform of public administration,and it promotes the establishment of contemporary public administration system.

The End of Arrogance：the Moral Myth and Its Paradox on the Foreign Policy Ideologies of the United States of America after the Cold War

LIAO Sheng-Gang

Journal of Jishou University（Social Sciences）, 2011, 32(6): 114-120.

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Ideology as a complete system that combined with symbol,values,and beliefs is an important part of any social structure and the country’s national strategy.After the Cold War,the anti-communist strategy of United States for the purpose of containment and weakening the Soviet Union quickly turned to the offensive of “global democratization”,and in turn built three kinds of the foreign policy ideologies,such as new intervention,neo-conservatism and neo-realism.After the Cold War,the ideology of “soft power” strategic of the United States of America embodied great rift and conflict,which included Universal values and global expansionism;four paradox like welcomes a strong china and networking containment on China,idealism and American falling down,and double standards in natural Human rights show the face of hypocrisy of American.

On Hu Jintao’s “Idea of Two Tends” in Planning Coordinated and Balanced Development between Rural and Urban Areas

CEN Qian-Ming

Journal of Jishou University（Social Sciences）, 2011, 32(6): 121-125.

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In the Sixteenth National Congress,General Secretary Hu Jintao put forward the idea of Two Tends which has profound background.It is not only the inheritance and development of the thought of agriculture as the fundamental industry,but also the thinking of macro strategic direction after China entered the middle period of industrialization.It exemplifies that China is unswervingly following the direction of socialist modernization in the new era.From breaking balanced development to the return of balanced development,Two Tends highlights the coordinated development of economy and society and symbolizes the end of systems and policies of urban-rural division and separate urban-rural management,and it is also a new start of new coordinated rural-urban development.With the instruction of Two Tends,our Party will implement three main policies to push forward the coordinated development between urban and rural areas from three aspects,naming,burden reduction in rural areas,construction of new socialist countryside and positive public finances.

Comment on Durkheim’s Function of Solidarity

LI Wei-Di

Journal of Jishou University（Social Sciences）, 2011, 32(6): 126-130.

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Durkheim argued that social division of labor destroyed social mechanical solidarity based on similarities,but created a social organic unity based on differences.However,the social division of labor and organic unity themselves,can only be achieved with the certainty of law,which is the main form of social solidarity.It is necessary to explore the function of social solidarity.

On the Reason of Restriction of Secure Interest in Bankruptcy

FANG Fang

Journal of Jishou University（Social Sciences）, 2011, 32(6): 131-133.

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The new bankruptcy law tired to a repayment order that credit of workers is prior to that of secured creditors,which was questioned because of its impact on the system of secured interest and market economy.The system of secured interest was established thousands of years ago and the priority of secured interest is strictly observed.Nevertheless,in the bankruptcy proceeding,the principle should not be applied mechanically.So restricting the priority of secured interest to some degree is conductive to the realization of social justice and distributional efficiency.

Study on Chinese Urban Denizens’ Choice in Financial Assets

WANG Hui-Qing, YIN Shao-Hua

Journal of Jishou University（Social Sciences）, 2011, 32(6): 134-136.

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There are some problems related to urban denizens’ selection of financial assets.The differences between the financial assets available to residents in the town and in the country continue to be enlarged;preventive assets are relatively large;the structure of financial assets is still at a low level;financial products in the market are with a narrow range;capital market is imperfect and so on.We suggest to improve this situation and optimize denizens’ choice of financial assets from the following aspects:increasing the income to shorten the gap between denizens;improving the social security system;promoting and encouraging financial innovation;perfecting capital market.

Study on the Environmental Cost Control of Tourist Attraction Based on Ecological Design——with a Special Reference to Baofeng Lake in Zhang Jiajie

ZHU Peng

Journal of Jishou University（Social Sciences）, 2011, 32(6): 137-140.

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In order not to damage the natural environmental resources,the most important target for modern tourist business is to maintain the sustainable development which brings about harmony of economy,society and environmental development.Especially,ecological design integrates environmental factors into product design,in order to consider the impact on environment by products in the whole life-cycle of procurement,production,using and recycling.By this design,we can strive for a balanced relationship between business and environment,saving resources.For this reason,this paper,taking Baofeng Lake as an example and based on Ecological Design,discusses the necessity and problems of controlling environmental costs,the ways of combining the ecological design of products and controlling environmental costs,so as to improve the environmental benefits.

Innovative Undertaking Risks for College Students and the Prevention Measures

WANG Feng

Journal of Jishou University（Social Sciences）, 2011, 32(6): 141-144.

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Risk consciousness and risk prevention ability for college students are of vital significance to their success in innovative undertakings.Based on the undertaking process of Timmons,this paper analyzes the categories of risks confronted by college students,and puts forward risk analysis methods of SWOT（strength,weakness,opportunity,threat）,ATA (Accident Tree Analysis Method),FCE (Fuzzy Comprehensive Evaluation),and AHP (Analytic Hierarchy Process),and suggests some prevention measures from the subjects of innovative undertaking of college students,including college students,colleges,and government as well.

SWOT Analysis of the Higher Vocational Graduates in Starting Their Own Business

GAO Yin-Rong

Journal of Jishou University（Social Sciences）, 2011, 32(6): 145-147.

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The key to employment guidance work for Higher Vocational schools is to encourage and guide the graduates to start their own business.It relates to cultivate the creativity of the students and their choices of jobs,thus important to the school’s development and the harmonious development of society.This paper works on the factors influencing the students to start their own business through SWOT analysis.

On the Construction of Research-oriented College Textbooks

YU Sheng-Hua

Journal of Jishou University（Social Sciences）, 2011, 32(6): 148-151.

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Research￣oriented colleges undertake the responsibility of cultivating high￣level and innovative talents for the society.Thus,textbooks should keep pace with the construction of subjects and meet the need of educating people with ability.Currently,there are some problems in the construction of textbooks in research￣oriented colleges,which include inadequate attention from the school leaders,author’s lack of interests,scarcity of textbooks in agreement with research￣oriented teaching,etc.Accordingly,research￣oriented colleges should give full play to the pull of famous teachers,integrate the construction of textbooks into “985” project and construct textbooks with international standard,according to the national key subjects’ requirements.

On the Time Setting and Effective Utilization of Case Method in HRM

XIONG Han-Fu

Journal of Jishou University（Social Sciences）, 2011, 32(6): 152-154.

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From the perspective of the quality of teaching object and the teachers,the necessary and appropriate time set of case method in HRM has been analyzed.In terms of the case selection,process control and stage set,the means and ways to improve the time efficiency of case method in HRM has been probed into.

Calculation of AHP in the Graduates Evaluation Index System

QIAO Hai-Ying, HU Jing, ZHANG Shu-Lian

Journal of Jishou University（Social Sciences）, 2011, 32(6): 155-157.

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In order to find out the actual outcomes of distance education personnel training mode and its training quality,we conducted a tracking survey of its graduates with three questionnaires,namely teaching satisfaction,employer’s evaluation and academic achievement assessment.The questionnaires include three-layer items and each item explains the questionnaires with different probability,and the items play different roles in the questionnaires,so the weight of each item to the questionnaire shall be determined.The AHP has been employed to calculate the weight of each item,which will avoid the subjectivity,variation and one-sidedness of experts.

English Translation Research of Peking Opera Based on Performance and English Peking Opera

CAO Guang-Tao

Journal of Jishou University（Social Sciences）, 2011, 32(6): 158-162.

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The research of the translation of Peking Opera in America based on performance has been a significant academic field.The translators and researchers of Peking Opera in the US have great interest in the performance ability of English translation of Peking Opera.While sticking to the principle of respecting the flavor of Peking Opera,they propagate permitting proper change and rewriting when coming across cultural differences;targeting for the purpose of performance,the translators should make their translation able to be performed,spoken and sung.Elezabeth Ann Wichmann,an American scholar,even trained her students to perform her English translation of Peking Opera scripts in America and China.From the perspective of the requirements of protecting intangible cultures and the actual situation,their research can be taken as reference while there are also some lessons to draw from and stay away from being trapped in the Labyrinth of foreign research and English Peking Opera practice.

An Empirical Study on Reading Strategy Employment by English Majors in a Newly Upgraded University

Journal of Jishou University（Social Sciences）, 2011, 32(6): 163-167.

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The present research investigated 299 English major students from Tongren University,Guizhou Province,in terms of knowing about their English reading strategy employment.T-test results indicate that students did not use reading strategies frequently in reading.There is no significant difference existing for strategy use between male students and female students,advanced group and basic group.This paper puts forward certain instruction on teaching based on the results of the study.

On the Characteristics of Expressing Affection in Japanese by Studying the Affection-Loaded Adverbs

LI Hong

Journal of Jishou University（Social Sciences）, 2011, 32(6): 168-170.

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Adverbs are regarded as the "Garbage Can" in Japanese,which is more a complicated comment on Japanese adverbs than mere criticism.This paper discusses the relationship between the affection-loaded adverbs in Japanese and the speakers’ mental activities by analyzing the meanings of adverbs,and then reveals the strong emotion hidden in the use of Japanese adverbs,which materialize the speakers’ thoughtful design and arrangement.

The Differences of C-J Translation of Chinese V-O Strcuture

LI Yu-Hua

Journal of Jishou University（Social Sciences）, 2011, 32(6): 171-174.

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Language is the carrier of national cultures.The grammatical expressions of any language are not isolated,but closely correlated with the thinking pattern and behavioral awareness of this nation.Based on the detailed analysis of Chinese V-O structure,this paper systematically probes into the differences of C-J translation of Chinese V-O structure mainly from the linguistic typology perspective.

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