Abstract: Fenghuang,an ancient town began to fulfill the transition from a single military city to business city by taking opportunities of developing bazaar’s trade and the Jiangxi immigration’s positive participation.This good opportunity is basically presented by the new management concepts and actualized the transformation from the traditional rural society to the commercialized one.It first impacted on the transformation of commodity culture and gradually extended to various sectors,thus laying the foundation for the county to develop its own basic model of national economy and special national environment.

Key words: the ancient town of Fenghuang, JiangXi immigration