吉首大学学报(社会科学版)

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张家界旅游产品开发的空间演化与乡村振兴分析

麻学锋,杨雪   

  1. (湖南商学院 旅游管理学院,湖南 长沙 410205)
  • 出版日期:2018-05-01 发布日期:2018-04-25
  • 作者简介:麻学锋,男,博士,湖南商学院旅游管理学院教授。
  • 基金资助:
    国家自然科学基金项目(41771164)

Spatial Evolution of Tourism Product Development and Rural Revitalization in Zhangjiajie

MA Xuefeng,YANG Xue   

  1. (College of Tourism Management,Hunan Commerce University,Changsha 410205,China)
  • Online:2018-05-01 Published:2018-04-25

摘要:旅游产品是旅游业的核心,深入研究自然资源类旅游产品开发的时空演变对于了解区域旅游发展规律及旅游城镇形成与乡村振兴具有重要意义。以张家界为例,从产业生成周期视角,分析张家界旅游产品与乡村振兴的时空演化规律及动力机制。研究发现:(1)不同阶段,旅游产品的空间分布格局有所不同,旅游产品开发与城镇化及乡村振兴交互影响,贯穿于旅游产品的时空演化过程中。(2)张家界旅游产品演化的内在动力来自于旅游经济价值,外在动力来自于游客多元化和阶段性需求差异;在内外动力的共同作用下,推动着旅游产品在空间上沿着一定轨迹不断演化和发展。(3)探索出一条“旅游产品开发—旅游产业发展—旅游城镇形成—乡村振兴”的发展模式。

关键词: 旅游产品, 旅游城镇, 乡村振兴, GIS分析, 张家界

Abstract: Tourism products are the core of the tourism industry.It is of great significance to study the temporal and spatial evolution of tourism product development of natural resources,for we can understand the law of regional tourism development,formation of tourism towns and rural revitalization.Taking Zhangjiajie as an example,this paper analyzes the temporal and spatial evolution and dynamic mechanism of tourism products and the rural revitalization from the perspective of industry generation cycle.Research results show that in different stages,the spatial distribution pattern of tourism products is different.The interaction between tourism product development and urbanization and rural revitalization runs through the temporal and spatial evolution of tourism products.The internal motivation of tourism product evolution in Zhangjiajie comes from the economic value of tourism,and the external motivation comes from the diversity of the tourists and their needs in different phases.Under the joint action of internal and external motivations,the tourism products have been continuously evolving and developing along the track in space.The results indicate a development model of "tourism product development-tourism industry development-tourism town formation -rural revitalization".

Key words: tourism products, tourism town, rural revitalization, GIS analysis, Zhangjiajie

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