Abstract: The application of big data technology is beneficial to rural governance.With it,the single supervision will turn to multiple governing,empirical decision-making to data decision-making,passive disposition to active forecast,and fine management to precision services.However,when big data are embedded in rural governance,there still exist hindering factors in the procedure and source.In order to promote the modernization of rural governance,it is necessary to innovate the approach of big data embedded in rural governance,including building the big data system of multiple governance and building the security system of big data embedded in rural governance.

Key words: big data, rural governance, embedding