Abstract: Facing a new situation in the present world，political and ideological education practice is undergoing a paradigm crisis.It is urgent that the paradigm of political and ideological education practice should convert from “monologue” to “communication”，from “subjectivity” to “inter-subjectivity”，from “becoming talent” to “becoming a useful person”，from “textbook” to “text”，and from “theoretical world” to “ life world”.

Key words: political and ideological education, practice paradigm, paradigm conversion