Abstract: In the 21st century, tourism will be one of the key industries of China's economic construction. With its beautiful mountains clear waters and splendid humanities, Western Hunan is rich in folk tourism resources. The explorat ion and Development of these resources will not only help the region realize its strategy of continuous development of economy , but also increase its popularity and heighten its level of opening to the outside world.

Key words: Western Hunan, folk culture, tourism resources, development