Abstract: Things similar to franchise of business have emerged at a very early stage in mankind economic activities.The typical form of franchise of business granted to medium and small—sized enterprises is a contractual one,the meaning of which has already got beyond the category granted by the government.The right is the track and process of the development of such a franchise of business.The distinctions between franchise of business granted to medium and small—sized enterprises and right of commercial chain business lies in the dependent relation of rights,the inherent relation of rights,the scope of legal relations,and the approaches of business with the use of rights.The acquisition of such a franchise of business refers to the certification or capacity of an enterprise as the franchise—receiving party, to be franchised business are independent legal subjects.The principle of “selfresponsibility” should be applied to the distribution of responsibility in a franchised business.

Key words: medium and small&mdash, sized enterprises, franchise of business, intangible capital management in medium and small&mdash, sized enterprises