Abstract: With the  reformation of educational fee system,increasing enrallment in high education, the pressure of employment and the existence of the China's dual labor market system,lead to the plight of the rural residents' educational investment: small return to huge education investment. The rural residents are in the low position in society,they are also at a disadvantage in finding jobs.How to help them to solve the plight of educational investment?This is very meaningful for changing their fate and increasing the social fairness.

Key words: rural residents；educational investment, the plight of investment；measures